Home News Eutelsat – Un Nome, Un Gruppo, Una Flotta

Eutelsat – Un Nome, Un Gruppo, Una Flotta

Home News Eutelsat – Un Nome, Un Gruppo, Una Flotta

Eutelsat – Un Nome, Un Gruppo, Una Flotta

by admin

Paris, 1 December 2011
Eutelsat Communications (Euronext Paris: ETL) announces that from 1 March 2012 it will be
unifying the names of its satellites around the established Eutelsat brand. From this date, the
Group’s satellites will take the Eutelsat name associated with the relevant figure for their orbital
position and a letter indicating their order of arrival at that position. This new system has been
devised to support Eutelsat’s efforts to communicate its satellite branding and deployment in a
consistent and homogenous way.
The logical pattern Eutelsat has selected will enable its growing community of users across all
markets to immediately identify where a satellite is located – a key metric in the commercial
satellite sector – and its chronology at the neighbourhood it occupies.
Current in-orbit satellites will for example be renamed as follows:
• W6 at 21.5° East will become EUTELSAT 21A.
To ensure clarity, satellites located at Eutelsat’s four ‘West’ positions will include West in their
name. For example:
• ATLANTIC BIRD™ 2 will become EUTELSAT 8 West A.
Eutelsat’s HOT BIRD™ brand, which over 20 years has acquired a high and established
reputation in the satellite TV industry, will be retained. It will be more closely associated with
the Eutelsat name and adopt the numbering system to be implemented for all other satellites.
For example HOT BIRD™ 6 will become EUTELSAT HOT BIRD 13A. The same pattern will
apply to KA-SAT.